.pl-concepts-head{align-items:start}
.pl-concepts-head>div{max-width:46ch;justify-self:end}
.pl-concepts-head>div p{max-width:none;justify-self:auto}
.pl-concepts-head .pl-concept-clarity{margin-top:22px;font-size:13px;line-height:1.55;color:#62665e}
.pl-filter{display:flex;flex-wrap:wrap;gap:7px;margin-top:55px;padding-bottom:17px;border-bottom:1px solid #aeb2a7}
.pl-filter button{display:flex;align-items:center;gap:30px;padding:12px 15px;border:1px solid #aeb2a7;background:transparent;color:#273029;font:inherit;font-size:12px;font-weight:650;cursor:pointer;transition:background .2s ease,color .2s ease}
.pl-filter button span{font-size:9px;opacity:.66}
.pl-filter button[aria-pressed=true],.pl-filter button:hover{background:#27392f;color:#fff}
.pl-persona-grid{display:grid;gap:14px;margin-top:22px}
.pl-persona{display:grid;grid-template-columns:minmax(0,.76fr) minmax(0,1.24fr);min-height:480px;overflow:hidden;background:var(--persona-bg);color:var(--persona-ink)}
.pl-persona[hidden]{display:none}
.pl-persona:nth-child(even) .pl-persona-copy{order:2}
.pl-persona:nth-child(even) .pl-persona-screen{order:1}
.pl-persona-copy{display:flex;flex-direction:column;align-items:start;min-width:0;padding:clamp(25px,3vw,48px)}
.pl-persona-copy>span{font-size:10px;font-weight:700;letter-spacing:.13em;line-height:1.5}
.pl-persona-copy h3{margin:clamp(45px,6vw,90px) 0 0;font-size:clamp(55px,6.5vw,96px);font-weight:500;letter-spacing:-.08em;line-height:.89}
.pl-persona-copy p{max-width:39ch;margin-top:25px;font-size:16px;line-height:1.5}
.pl-persona-copy a{display:flex;justify-content:space-between;gap:20px;width:100%;margin-top:auto;padding-top:15px;border-top:1px solid currentColor;font-size:14px;font-weight:650}
.pl-persona-copy a b{font-size:22px;font-weight:400;line-height:1}
.pl-persona-copy a:hover{text-decoration:underline;text-underline-offset:5px}
.pl-persona-screen{position:relative;min-width:0;min-height:480px;overflow:hidden;background:var(--persona-screen);border:12px solid var(--persona-bg)}
.pl-persona-screen:before{content:"WEBSEITE / LIVE-VORSCHAU";position:absolute;z-index:2;left:0;right:0;top:0;padding:7px 13px;background:#171b19;color:#fff;font-family:ui-monospace,monospace;font-size:9px;letter-spacing:.1em}
.pl-persona-screen iframe{position:absolute;top:26px;left:0;width:150%;height:690px;border:0;background:var(--persona-screen);pointer-events:none;transform:scale(.666667);transform-origin:top left}
.pl-persona--aylin{--persona-bg:#e6dac3;--persona-ink:#344032;--persona-screen:#efe5cf}
.pl-persona--noah{--persona-bg:#192640;--persona-ink:#e9f0df;--persona-screen:#101a32}
.pl-persona--lena{--persona-bg:#dfae90;--persona-ink:#2b2c27;--persona-screen:#f6f0e8}
.pl-persona--tarek{--persona-bg:#27392f;--persona-ink:#edf4dd;--persona-screen:#172620}
.pl-persona--nora{--persona-bg:#cbdcd1;--persona-ink:#253c37;--persona-screen:#e7eee7}
.pl-persona--benno{--persona-bg:#bca384;--persona-ink:#352e24;--persona-screen:#e8e0d2}
.pl-persona--mila{--persona-bg:#d6c8db;--persona-ink:#28232c;--persona-screen:#eeeaf0}
.pl-persona--mara{--persona-bg:#4c2b58;--persona-ink:#f0e8ef;--persona-screen:#ded4ff}
.pl-concept-next{display:flex;justify-content:space-between;gap:25px;align-items:center;margin-top:36px!important;padding:24px 0;border-top:1px solid #aeb2a7;border-bottom:1px solid #aeb2a7;font-size:clamp(18px,2vw,27px);font-weight:500;letter-spacing:-.035em}
.pl-concept-next a{display:inline-flex;gap:25px;align-items:center;font-size:14px;font-weight:650;letter-spacing:0}.pl-concept-next a:hover{text-decoration:underline;text-underline-offset:5px}
.pl-concept-disclosure{margin-top:24px!important}

.pl-scope{padding-block:clamp(80px,10vw,145px)}
.pl-process-intro{display:grid;grid-template-columns:1fr .82fr;gap:clamp(50px,9vw,145px);align-items:start;margin-top:48px}
.pl-process-intro h2{margin:0;font-size:clamp(58px,7vw,105px);font-weight:500;letter-spacing:-.08em;line-height:.98}
.pl-process-intro h2 em{font-family:Georgia,serif;font-weight:400}
.pl-process-intro>div:first-child>p{max-width:42ch;margin-top:36px;font-size:clamp(18px,2vw,24px);line-height:1.48}
.pl-question-card{position:relative;min-height:410px;padding:30px;background:#dbe1d7;box-shadow:15px 15px 0 #bbc5b8}
.pl-question-card:before{content:"";position:absolute;right:30px;top:30px;width:80px;height:80px;border:1px solid #728a78;border-radius:50%;transform:scaleX(.72)}
.pl-question-card>span{font-size:10px;font-weight:700;letter-spacing:.13em}
.pl-question-card strong{display:block;margin-top:65px;font-size:clamp(27px,3vw,44px);font-weight:500;line-height:1.08;letter-spacing:-.05em}
.pl-question-card ol{margin:32px 0 0;padding-left:20px}.pl-question-card li{padding:10px 0;border-top:1px solid #9caa9c;font-size:14px;line-height:1.4}.pl-question-card li::marker{font-size:10px;font-weight:700}
.pl-question-card small{display:block;max-width:35ch;margin-top:24px;font-size:11px;line-height:1.5}
.pl-process-steps{display:grid;grid-template-columns:repeat(4,1fr);gap:15px;margin-top:90px}
.pl-process-steps article{min-width:0;padding-top:22px;border-top:1px solid #808b7e}
.pl-process-steps article>span{font-family:Georgia,serif;font-size:clamp(44px,5vw,75px);line-height:1}
.pl-process-steps h3{margin:42px 0 14px;font-size:clamp(22px,2vw,31px);font-weight:550;letter-spacing:-.045em}
.pl-process-steps p{max-width:28ch;font-size:14px;line-height:1.5}
.pl-process-bottom{display:flex;justify-content:space-between;align-items:end;gap:30px;margin-top:75px;padding:28px 32px;background:#25392f;color:#f3f1e9}
.pl-process-bottom>div{display:flex;flex-direction:column;align-items:start}.pl-process-bottom>div>span{font-size:10px;font-weight:700;letter-spacing:.13em}.pl-process-bottom strong{margin-top:16px;font-size:clamp(47px,5vw,77px);font-weight:500;letter-spacing:-.07em;line-height:1}.pl-process-bottom small{max-width:40ch;margin-top:14px;font-size:12px;line-height:1.5}
.pl-process-bottom a{display:flex;justify-content:space-between;gap:75px;min-width:230px;padding:16px 0;border-top:1px solid currentColor;font-size:14px;font-weight:650}.pl-process-bottom a span{font-size:21px;font-weight:400}
@media(max-width:900px){.pl-persona-copy h3{font-size:clamp(48px,6.5vw,70px)}.pl-process-steps{grid-template-columns:repeat(2,1fr);gap:35px}}
@media(max-width:700px){.pl-concepts-head>div{justify-self:start}.pl-filter{flex-wrap:nowrap;overflow-x:auto;margin-top:34px;padding-bottom:12px;scrollbar-width:thin}.pl-filter button{flex:none;padding:10px 12px;gap:18px}.pl-persona{grid-template-columns:1fr;min-height:0}.pl-persona:nth-child(even) .pl-persona-copy,.pl-persona:nth-child(even) .pl-persona-screen{order:initial}.pl-persona-copy{min-height:335px;padding:25px}.pl-persona-copy h3{margin-top:34px;font-size:clamp(62px,13vw,80px)}.pl-persona-copy p{margin-top:18px;font-size:15px}.pl-persona-copy a{margin-top:29px}.pl-persona-screen{min-height:370px;border-width:8px}.pl-persona-screen iframe{height:600px}.pl-concept-next{display:block;font-size:23px}.pl-concept-next a{display:flex;margin-top:15px;font-size:14px}.pl-process-intro{grid-template-columns:1fr;gap:44px;margin-top:35px}.pl-process-intro h2{font-size:clamp(52px,11vw,78px)}.pl-process-intro>div:first-child>p{margin-top:28px;font-size:18px}.pl-question-card{min-height:0;padding:24px;box-shadow:9px 9px 0 #bbc5b8}.pl-question-card strong{margin-top:55px;font-size:33px}.pl-process-steps{grid-template-columns:1fr;gap:18px;margin-top:65px}.pl-process-steps article{display:grid;grid-template-columns:70px 1fr;gap:4px 17px}.pl-process-steps h3{margin:5px 0;font-size:24px}.pl-process-steps p{grid-column:2;max-width:44ch;margin:0}.pl-process-bottom{display:block;margin-top:65px;padding:25px}.pl-process-bottom a{margin-top:35px}}
@media(max-width:390px){.pl-persona-copy h3{font-size:59px}.pl-persona-screen{min-height:330px}.pl-process-intro h2{font-size:48px}}
@media(prefers-reduced-motion:reduce){.pl-filter button{transition:none}}